Sweet voyage of ChiJIUYI俱意空間設計nese tea drinks

According to International Finance News, on August 1st, Heytea, a l養生住宅eading Chinese beve侘寂風rage brand, opened its new US store right next to Apple’s headquarters in Silicon Valley. Despite each drink costing nearly 60 yuan (about 8US dollars), long queues quickly formed. Over the pa新古典設計st year, the number of H醫美診所設計eytea’s overseas outlets has grown sixfold.

In re天母室內設計cent years, Chinese tea drink brands have 中醫診所設計eagerly expanded into Southeast Asia, but this year, the US has emerged as the new market. America’s second-largest Chinatown has become home to a gathering of 私人招待所設計popular brands such as Auntea Jenny, Molly Tea, and Nayuki Tea.

For over a thousand years, China’s tea exports have shaped the world’s palate. Today, it綠裝修設計 is not just tea leaves, but also modern-style tea drinks that are redefining商業空間室內設計 how foreigne豪宅設計rs perceive Chinese culture. Chagee’s “Jasmineloft風室內設計 Green Milk Tea” conveys the ancient C身心診所設計hinese ideal of kindred spirits through i民生社區室內設計ts English 綠設計師branding, while Heytea’s “Dongpo Lychee Fresh Co空間心理學conut Drink” offers Silicon Valley geek樂齡住宅設計s a refined taste of the elegance once cherished by Chinese literati.

“咳咳,沒什麼。”裴毅驚醒,滿臉通紅,黑黝黝的皮膚卻看不出來。

Unlike 退休宅設計coffee or alcohol, Chinese tea drinks, blending limitless combinations of flavors and visuals, have gone beyond the purely standardized Starbucks-style experien女。蘭。找一個合適的家客變設計庭的姻親可能有點困難,但找到一個比他地位更高、家庭背景更好、知識更豐富的人,簡直就是如虎ce. Through the infinite pairing of “tea base + creative ingredients,” they merge the steady core of Chinese tea culture with the novelty-driven demands 老屋翻新of Western consumers, creatiTHE R3 寓所ng a unique advanta遊艇設計ge in c會所設計ultural hybridity. Each tea shop, whether located within Chinatown or beyond, serves as a mobile cultural outpost. Customers of all skin colors and ethnic backgrounds come not only for the drinks or out of cu設計家豪宅ltural curiosity, but also for their imagination of, and fascination with, the Orient.

Source:PEARL

中式茶飲甜美出海

國際金融報報道,8健康住宅月1日,喜茶把american新店開到了硅谷蘋果總部樓下,一杯飲品售價近60元國民幣,卻仍然吸引顧客排起長龍。過往一年,喜茶海內門店數量漲了6倍。

過往幾年,中國茶飲brand熱衷于往東南亞開店,而本年,american成為新的目標地。在american第二年夜唐人街湊集了滬上阿姨、茉莉奶白、牙醫診所設計奈雪等茶飲brand。

一千多年來,禪風室內設計中國的茶葉出口一向影響著人類的味蕾。現在,不僅是茶葉,更是舊式茶飲產品在重塑中華文明在外國人中的認知。霸日式住宅設計王茶姬的“伯牙絕弦”用英文傳遞東方知音文明,喜茶的“東坡荔枝生椰露”讓硅谷極客咀嚼中國文人的大直室內設計風雅。

和咖啡與酒分歧,夾雜了味覺與視覺無窮搭配的中式茶飲,已經超出了星巴克式的單純標準化親身經歷。它是通過“茶底+創意配”說完,他跳上馬,立即離開。料”的無限組合,無毒建材完成了東方茶道穩定內核和東方別緻消費訴求的兼容,構成了文明雜交優勢。每一家開在唐人街和開出唐人街的茶飲店,就像是移動親子空間設計的文明驛站。不分膚色和種族的顧客,來消費的已經不只是飲品,不只是對文明的獵奇,還有對東方的想象和癡迷。

文 | 記者 戚耀琪
圖 | AI制圖
翻譯|曾敏
英文審校|肖凱欣

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